THE REINA WORKS

Reina is a Creative Director and Designer with an extensive background in brand, design and marketing.

Born in Tokyo. Graduated from Parsons School of Design. Built creative for global brands like Curology, PanOxyl, Uniqlo, Aéropostale, American Eagle Outfitters and more, in NYC, Tokyo, and LA.

Powered by design & brand aesthetic. 
Driven by people & cultural relevance.
Inspired by people feeling good.

My taste and style have always been rooted in simple and bold visuals, because of my longing for relief and openness from a multi-cultural life. I take pride in my ability to work in any environment and create creative that resonates for a wide range of audiences across generations and cultures.

Today, my passion is helping both emerging and established brands find global cultural relevance—building brand recognition & recall through thoughtful product and packaging design, and crafting impactful seasonal campaigns. When I’m away from my desk, you’ll find me spending time in nature or practicing yoga and breath work.

Japanese bio→ here

Previous works inlcude